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Swipe.bg.
Some Fears Are Real
(Meta)
Swipe.bg is a company selling mainly refurbished smartphones.
Their target audience is not scared by mythical creatures like werewolves, vampires and ghosts. But it's terrified by the very real possibility of a dying battery, low storage space and breaking their phone. This gave us a chance to launch a Halloween campaign which shows that Swipe.bg understands its customers and can provide them with a mobile that will help them overcome their fears.​​



(all): Some Fears Are Real
Project Type: Digital Ads
Date: 2022
Role: Creative Concept, Copywriting
Client: Swipe.bg​
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